Joseph Stalin is reputed to have said or written: a million deaths is a statistic; a single death is a tragedy. Some survey results show that even parents who accept that injuries are preventable, none the less believe injuries will not happen to their children. If this is generally true, we may need to put more emphasis on publicising individual events—what in medical terms is referred to as “case reports”, or, in Chapman's terms, “personalizing”. So, to bring the statistics close to home, and at the risk of being pronounced guilty of a sin against which I have preached, that of “parochialism”, I include in this issue three such …