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Original article
Social marketing to address attitudes and behaviours related to preventable injuries in British Columbia, Canada

Authors

  • Jennifer Smith BC Injury Research and Prevention Unit, Vancouver, British Columbia, Canada The Community Against Preventable Injuries, Vancouver, British Columbia, Canada PubMed articlesGoogle scholar articles
  • Xin Zheng BC Injury Research and Prevention Unit, Vancouver, British Columbia, Canada PubMed articlesGoogle scholar articles
  • Kevin Lafreniere The Community Against Preventable Injuries, Vancouver, British Columbia, Canada PubMed articlesGoogle scholar articles
  • Ian Pike BC Injury Research and Prevention Unit, Vancouver, British Columbia, Canada The Community Against Preventable Injuries, Vancouver, British Columbia, Canada Department of Pediatrics, University of British Columbia, Vancouver, British Columbia, Canada PubMed articlesGoogle scholar articles
  1. Correspondence to Jennifer Smith, BC Injury Research and Prevention Unit, F508 4480 Oak St, Vancouver, British Columbia V6H 3V4, Canada; jsmith{at}bcchr.ca
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Citation

Smith J, Zheng X, Lafreniere K, et al
Social marketing to address attitudes and behaviours related to preventable injuries in British Columbia, Canada
Injury Prevention 2018;24:i52-i59.

Publication history

  • Received November 1, 2017
  • Revised January 31, 2018
  • Accepted February 8, 2018
  • First published March 16, 2018.
Online issue publication 
January 07, 2019

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© Article author(s) (or their employer(s) unless otherwise stated in the text of the article) 2018. All rights reserved. No commercial use is permitted unless otherwise expressly granted. This is an Open Access article distributed in accordance with the Creative Commons Attribution Non Commercial (CC BY-NC 4.0) license, which permits others to distribute, remix, adapt, build upon this work non-commercially, and license their derivative works on different terms, provided the original work is properly cited and the use is non-commercial. See: http://creativecommons.org/licenses/by-nc/4.0/